How QuickBooks’ Advanced Reporting Feature Helps in Customer Management

If you are using the desktop version of QuickBooks to manage the finances of your small or medium business, you must have noticed that when it comes to the task of reporting there are some limitations. To overcome this shortcoming in QuickBooks Desktop, Intuit, the makers of QuickBooks introduced the feature of Advanced Reporting feature in QuickBooks Enterprise Solutions.

Over the years since its launch in the early 90s, QuickBooks accounting software has technologically advanced in various areas. However, the functionalities of its reporting feature are just not so well developed.

Advanced Reporting feature in QuickBooks Enterprise Solutions

In QuickBooks Enterprise Solutions, the functionality of Advanced Reporting is a bit complex but very flexible. The Advanced Reporting feature of QuickBooks Enterprise Solutions enables you to copy your accounts data into a separate database store and create all kinds of nice and professional-looking graphs and reports.

Though all other advanced features in QuickBooks Enterprise Solutions come with a price tag, the Advanced Reporting feature comes pre-packed with QuickBooks Enterprise Solutions without any extra cost. To enjoy the benefits of the Advanced Reporting feature in QuickBooks Enterprise Solutions, you just need to use the most recent version of QuickBooks and keep your Full-Service Plan subscription current.

1. How Advanced Reporting feature helps in customer management

By taking the help of the Advanced Reporting feature of QuickBooks Enterprise Solutions, small and medium retail businesses can manage their customers with ease and experience a rise in their revenue stream. With the help of the Advanced Reporting feature of QuickBooks Enterprise Solutions, you can prepare a list of your long term customers.

And, with the help of this list of your loyal customers, you can send e-mailers to those customers who have not showed up for a while. You can also send thank you e-mailers to those new customers who have made their purchase at your retail store in the last one month or so.

To know about the experience of your customers, you can send feedback forms as e-mails or arrange a call back to know about their feedback and suggestions. With this act of yours where you are reaching out to your customers and asking about their experiences and suggestions, you would be strengthening the bond between you and your customers.

2. How to use Advanced Reporting feature in QuickBooks Enterprise Solutions

When you are using QuickBooks Enterprise Solutions to manage the accounts of your small or medium business, to utilize the benefits of the Advanced Reporting feature, you have to select the Reports tab, and then click on Advanced Reporting from the drop-down menu that expands. If you have not installed Advanced Reporting feature yet then you would be asked to install it now.

After the Advanced Feature is installed, the process of data preparation will start automatically. Now whenever you use the Advanced Feature, you can work on the already prepared data or update the database when you are prompted. A pop-up will always displayed whenever you use this feature in QuickBooks Enterprise Solutions.

As the Advance Reporting feature is a totally independent application, on the task bar you would notice two different icons – one for the QuickBooks software and the other one for Advanced Reporting.

If you are not familiar with the functioning of Advanced Reporting feature of QuickBooks Enterprise Solutions, then when you first use it you would see that there are some pre-loaded reports with a ‘S’ in front of them. These reports are Starter Reports that have been included in the feature to make you familiar with Advanced Reporting. Once you start making your own reports and making your own report templates, these Starter Reports will start vanishing and you would see additional reports that are made by you.

Before you start using the Advanced Reporting feature in QuickBooks Enterprise Solutions, it is recommended to have some extra space on your file system as the feature of Advanced Reporting makes it own database that is copied and pasted outside of the QuickBooks database.

This creating of a separate database is part of the initial setup of Advanced Reporting in QuickBooks Enterprise Solutions. Later on you can either work on the same data or update the data on the separately created reporting database.

Need Professional Help?

So, hopefully you must have got a pretty good understanding about the Advanced Reporting feature in QuickBooks Enterprise Solutions, and how you can benefit by using this feature to manage your customers and build a long lasting relationship with your customers. If you still have any doubt or query related to the Advanced Reporting feature of QuickBooks Enterprise Solutions, you can contact our QuickBooks Enterprise Support Team at toll free Number.

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